Bierba: Cookie Policy
This document contains information about the technologies that enable bierba.it to achieve the purposes described below. These technologies allow the Owner to collect and store information (for example, through the use of cookies) or use resources (for example, by running a script) on the User's device when the User interacts with bierba.it.
For simplicity, in this document these technologies are briefly defined as "Tracking Tools", unless there is a reason to differentiate.
For example, while Cookies can be used in both web and mobile browsers, it would be inappropriate to talk about Cookies in the context of mobile applications, since they are Tracking Tools that require the presence of a browser. For this reason, within this document, the term Cookies is used only to specifically indicate that particular type of Tracking Tool.
Some of the purposes for which Tracking Tools are used may also require the User's consent. If consent is given, it can be freely revoked at any time by following the instructions in this document.
The bierba.it website uses Tracking Tools managed directly by the Owner (commonly called "first-party" Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly called "third-party" Tracking Tools). Unless otherwise specified within this document, these third parties have access to the respective Tracking Tools.
The duration and expiration of Cookies and other similar Tracking Tools may vary depending on the settings set by the Owner or the respective third-party provider. Some of them expire at the end of the User's browsing session.
In addition to what is specified in the description of each of the categories listed below, Users can obtain more detailed and updated information on the duration, as well as any other relevant information - such as the presence of other Tracking Tools - in the privacy policies of the respective third-party providers (via the links provided) or by contacting the Owner.
How bierba.it/en uses Tracking Tools
Necessary
The bierba.it/en website uses Cookies commonly referred to as "technical" or other similar Tracking Tools to carry out activities strictly necessary to guarantee the functioning or provision of the Service.
Tracking Tools managed by third parties
Cloudflare (Cloudflare, Inc.)
Cloudflare is a traffic optimization and distribution service provided by Cloudflare Inc. The way Cloudflare is integrated means that it filters all traffic on bierba.it, i.e., communications between bierba.it and the User's browser, also allowing the collection of statistical data on it.
Personal Data processed: Tracking Tools and various types of Data as specified in the privacy policy of the service.
Place of processing: United States – Privacy Policy .
Duration of Tracking Tools:
_cfuvid: indefinite
cf_clearance: 30 minutes
Google Hosted Libraries (Google Ireland Limited)
Google Hosted Libraries is a traffic optimization and distribution service provided by Google Ireland Limited.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: Ireland – Privacy Policy .
Google Tag Manager (Google LLC)
Google Tag Manager is a tag management service provided by Google LLC.
To learn about Google's use of data, see their partner policy and their Commercial Data page .
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: United States – Privacy Policy .
Shopify (Shopify International Limited)
Shopify is a platform provided by Shopify International Limited that allows the Owner to develop, operate, and host an e-commerce website. This service may place trackers on the User's device. For more up-to-date and complete information, please consult the service's official documentation .
Personal Data processed: Usage Data, Device Information and Tracking Tools.
Place of processing: Ireland – Privacy Policy .
Duration of Tracking Tools:
_ab: 3 years
_customer_account_shop_sessions: 1 month
_identity_session: 3 years
_master_udr: session duration
_merchant_essential: 2 years
_orig_referrer: 14 days
_pay_session: session duration
_s: 30 minutes
_secure_admin_session_id: 4 months
_secure_admin_session_id_csrf: 4 months
_shopify_country: session duration
_shopify_d: session duration
_shopify_essential: 2 years
_shopify_essential_: 2 years
_shopify_evids: session duration
_shopify_fs: 1 year
_shopify_m: session duration
_shopify_s: 30 minutes
_shopify_test: 1 minute
_shopify_tm: session duration
_shopify_tw: session duration
_storefront_u: 1 minute
_tracking_consent: session duration
_y: 1 year
auth_state_*: 25 minutes
c: 2 years
cart: 14 days
cart_currency: 14 days
cart_ver: 14 days
checkout_queue_checkout_token: 2 years
checkout_queue_token: 2 years
checkout_session_token: 21 days
checkout_worker_session: 3 days
customer_account_new_login: 20 minutes
customer_account_preview: 7 days
customer_auth_provider: undefined
customer_auth_session_created_at: undefined
discount_code: session duration
keep_alive: session duration
localization: 14 days
login_with_shop_finalize: 5 minutes
master_device_id: 2 years
shopifyChatData: session duration
shopify_pay: 2 years
source_name: undefined
storefront_digest: 2 years
Functionality
The bierba.it website uses Tracking Tools to enable simple interactions and activate features that allow Users to access certain resources of the Service and simplify communication with the Owner.
Tracking Tools managed by third parties
Mailing list or newsletter
By registering for the mailing list or newsletter, the User's email address is automatically added to a contact list to which email messages containing information, including commercial and promotional information, relating to bierba.it may be sent. The User's email address may also be added to this list as a result of registering on bierba.it or after making a purchase.
Personal Data processed: Usage Data, email address and Tracking Tools.
Experience
The bierba.it website uses Tracking Tools to improve the quality of the user experience and enable interactions with external content, networks, and platforms.
Tracking Tools managed by third parties
Google Maps Widget (Google Ireland Limited)
Google Maps is a map viewing service managed by Google Ireland Limited that allows bierba.it to integrate such content within its pages.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: Ireland – Privacy Policy .
Google Fonts (Google Ireland Limited)
Google Fonts is a font display service managed by Google Ireland Limited that allows bierba.it to integrate such content within its pages.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: Ireland – Privacy Policy .
Measurement
The bierba.it website uses Tracking Tools to measure traffic and analyze User behavior to improve the Service.
Tracking Tools managed by third parties
Google Analytics 4 (Google Ireland Limited)
Google Analytics is a statistics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected to track and examine the use of bierba.it, compile reports, and share them with other Google services. Google may use the Personal Data to contextualize and personalize ads on its own advertising network. In Google Analytics 4, IP addresses are used at the time of collection and then deleted before the data is stored in any data center or server. To learn more, please consult Google's official documentation .
To learn about Google's use of data, see their partner policy and their Commercial Data page .
Personal Data processed: Usage Data, number of Users, session statistics and Tracking Tools.
Place of processing: Ireland – Privacy Policy – Opt out .
Duration of Tracking Tools:
_ga: 2 years
_ga_*: 2 years
Meta Events Manager (Meta Platforms Ireland Limited)
Meta Events Manager is a statistics service provided by Meta Platforms Ireland Limited or by Meta Platforms, Inc., depending on how the Data Controller manages the processing of the Data. By integrating the Meta pixel, Meta Events Manager can provide the Data Controller with information on traffic and interactions on bierba.it.
Personal Data processed: Tracking Tools.
Place of processing: Ireland – Privacy Policy – Opt out ; United States – Privacy Policy – Opt out .
Duration of Tracking Tools:
_fbp: 3 months
lastExternalReferrer: session duration
lastExternalReferrerTime: session duration
Marketing
The bierba.it website uses Tracking Tools to provide personalized ads or marketing content and to measure their performance.
Tracking Tools managed by third parties
Meta ads conversion tracking (Meta pixel) (Meta Platforms, Inc.)
Meta ads conversion tracking (Meta pixel) is a statistics service provided by Meta Platforms, Inc. that connects data from the Meta advertising network with actions performed on bierba.it. The Meta pixel tracks conversions that can be attributed to Facebook, Instagram, and Audience Network ads.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: United States – Privacy Policy – Opt out .
Duration of Tracking Tools:
_fbc: 3 months
_fbp: 3 months
fr: 3 months
lastExternalReferrer: session duration
lastExternalReferrerTime: session duration
How to manage preferences and provide or withdraw consent on bierba.it
If the use of Trackers is based on consent, the User can provide or withdraw such consent by setting or updating their preferences via the relevant privacy choices panel available on bierba.it.
For third-party Tracking Tools, Users can manage their preferences by visiting the relevant opt-out link (if available), using the tools described in the third party's privacy policy, or by contacting the third party directly.
How to control or delete cookies and similar technologies through your device settings
Users can use their browser settings to:
See what cookies or other similar technologies have been set on your device;
Block Cookies or similar technologies;
Delete cookies or similar technologies from your browser.
Browser settings, however, do not allow for granular control of consent by category.
Users can, for example, find information on how to manage cookies in some of the most popular browsers at the following addresses:
Users may also manage certain Tracking Tools for mobile applications by disabling them through the relevant device settings, such as mobile advertising settings or tracking settings in general (Users may consult the device settings to identify the relevant one).
How to opt out of interest-based advertising
Without prejudice to the foregoing, Users are informed that they can use the information available on YourOnlineChoices (EU and UK), Network Advertising Initiative (USA), Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Japan), or other similar services. These services allow users to manage their tracking preferences for most advertising tools. The Data Controller therefore recommends that Users use these resources in addition to the information provided in this document.
The Digital Advertising Alliance also provides an application called AppChoices that helps Users control behavioral advertising on mobile apps.
Consequences of refusing to use Tracking Tools
Users are free to decide whether or not to allow the use of Tracking Tools. However, please note that Tracking Tools allow bierba.it to provide Users with a better experience and advanced features (in line with the purposes outlined in this document). Therefore, if the User decides to block the use of Tracking Tools, the Owner may not be able to provide the relevant features.
Data Controller
BIERBA SRL, ASI Industrial Group of Passo Corese, SR 313 km 2.8
02032 Fara Sabina (RI) - Italy
Owner's email address: commerciale@bierba.it
Since the use of third-party Tracking Tools on bierba.it cannot be fully controlled by the Owner, any specific reference to third-party Tracking Tools is to be considered indicative. For complete information, Users are kindly invited to consult the privacy policies of the respective third-party services listed in this document.
Given the objective complexity of identifying tracking technologies, Users are invited to contact the Owner if they wish to receive further information regarding the use of such technologies on bierba.it.
Definitions and legal references
Personal Data (or Data)
Personal data is any information that, directly or indirectly, even in connection with any other information, including a personal identification number, makes a natural person identified or identifiable.
Usage Data
This information is collected automatically through bierba.it (including third-party applications integrated into bierba.it), including: IP addresses or domain names of the computers used by the User who connects to bierba.it, URI (Uniform Resource Identifier) addresses, the time of the request, the method used to submit the request to the server, the size of the file obtained in response, the numerical code indicating the status of the server's response (successful, error, etc.), the country of origin, the characteristics of the browser and operating system used by the visitor, the various temporal connotations of the visit (for example, the time spent on each page) and details relating to the path followed within the Application, with particular reference to the sequence of pages visited, the parameters relating to the operating system and the User's IT environment.
User
The individual who uses bierba.it who, unless otherwise specified, coincides with the Data Subject.
Interested
The natural person to whom the Personal Data refers.
Data Controller (or Controller)
The natural person, legal person, public administration or any other entity that processes personal data on behalf of the Data Controller, as set out in this privacy policy.
Data Controller (or Owner)
The natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data and the tools used, including the security measures relating to the operation and use of bierba.it. The Data Controller, unless otherwise specified, is the owner of bierba.it.
bierba.it (or this Application)
The hardware or software tool by which the Personal Data of Users is collected and processed.
Service
The Service provided by bierba.it as defined in the relevant terms (if any) on this site/application.
European Union (or EU)
Unless otherwise specified, any reference to the European Union contained in this document shall be deemed to extend to all current member states of the European Union and the European Economic Area.
Cookie
Cookies are Tracking Tools that consist of small portions of data stored within the User's browser.
Tracking Tool
By Tracking Tool we mean any technology—e.g., cookies, unique identifiers, web beacons, embedded scripts, e-tags, and fingerprinting—that allows Users to be tracked, for example by collecting or storing information on the User's device.
Legal references
Unless otherwise specified, this privacy policy applies exclusively to bierba.it.
Last modified: November 30, 2025
Version: 4
iubenda hosts this content and only collects the Personal Data strictly necessary for it to be provided.